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The United Football League’s shareholders and rights owners, FOX, Disney, RedBird Capital Partners, Dwayne Johnson and Dany Garcia, are excited about the league’s future after a 2024 season that showed progress from spring league predecessors.
The UFL released an extensive list of all milestones achieved in Year 1 of the merged entity, from TV viewership and social media engagement to corporate sponsorship support and key on-field metrics.
“With our first championship in the books, the UFL has clearly made its mark in the spring sports calendar with strong viewership across platforms all season long. The high-level, quality football on the field paired with our innovative production and content distribution approach has been a winning combination for football fans,” UFL president and CEO Russ Brandon said in the release.
“The UFL has had consistently high levels of engagement throughout the season, which serves as proof of concept, confirming the undeniable demand for spring football. We appreciate the support we’ve received from our players, league and team-level employees, partners, and fans. With a robust foundation in place, we are poised to continue our growth trajectory as we look ahead to 2025 and beyond.”
2024 UFL 2024 Season Highlights:
Broadcast Viewership
Championship Game
Viewership Demographic Increases (vs. XFL/USFL combined season average):
Social Media Engagement
Followers
4.13M Total Social Media followers:
UFL App
UFL Website
Attendance
Gameplay Metrics
UFL to NFL
Innovation
TrU LINE virtual line to gain:
The United Football League officially completed its inaugural season on June 16.
The season was highlighted by extraordinary action on the field, groundbreaking television broadcasts, significant social media interactions, and strong corporate partner support. pic.twitter.com/fVVsFDUIn8
— UFL Communications Department (@UFL_PR) June 27, 2024
You can find Mike Mitchell on X @ByMikeMitchell.
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