Formula 1 and American Express announce new multi-year global sponsorship

At this weekend’s Mexico City Grand Prix, taking place in Mexico City between October 25-27, Card Members have access to complimentary Amex Race Radios to tune into commentary from around the track. Fans with eligible race tickets can also enjoy the Amex Fan Experience space where they can put their F1 skills to the test with trivia, design a custom livery to take home, record their own F1 driver intro video to share on social media and receive giveaways, while supplies last.

All of this and more, including the Trackside Lounge in the East Harmon Zone where Card Members and a guest can reserve a session, will also be available at the 2024 Las Vegas Grand Prix between November 21-23. (Reservations are limited. Terms apply.)

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Emily Prazer, Chief Commercial Officer, Formula 1, said: “American Express has been a fantastic partner to Formula 1 in the Americas and as a supporter of F1 ACADEMY, and I’m delighted that they have chosen to expand their relationship with us to become an Official Partner. We look forward to working with Amex to enhance the experience of Card Members at our races and showcasing Amex perks to our existing fans everywhere we race.”

Elizabeth Rutledge, Chief Marketing Officer, American Express, said: “We are thrilled to expand our relationship with Formula 1, building on the strong momentum of the sponsorship in the Americas over the past year. This demonstrates yet another way we are continuously enhancing the value of American Express Membership for Card Members around the world. With more than 300 million fans worldwide age 18-34, F1 continues to grow in popularity and as a passion area for Millennials and Gen Z – American Express’ fastest growing customer segment.”