TALLADEGA, Ala. (July 16, 2024) –United Rentals is partnering with Talladega Superspeedway for the NASCAR Xfinity Series Playoffs race this October, the track announced today. The NASCAR Xfinity Series United Rentals 250 will take place Saturday, October 5 at 4:00 p.m. ET as drivers will battle it out on NASCAR’s biggest and baddest track.
“Partnering with United Rentals for our NASCAR Xfinity Series Playoff race was an incredibly easy decision and we’re ready to build on and further expand our relationship with them,” said Brian Crichton, President of Talladega Superspeedway. “Our Fall race weekend is a crucial component to the competition in the NASCAR Playoffs and to have United Rentals represent us is a powerhouse move for both sides.”
In 2022, United Rentals was named the Official Equipment Partner of NASCAR. The company has previously held race entitlements across a wide variety of tracks, including Phoenix Raceway, Watkins Glen International, Martinsville Speedway and Daytona International Speedway. Talladega Superspeedway will become the latest track to feature a United Rentals entitlement for the NASCAR Playoffs.
“We are excited to partner with NASCAR and Talladega Superspeedway,” said Craig Schmidt, Vice President, National Accounts, United Rentals. “NASCAR’s focus on team-based performance captures our Work United ® approach with our partners and our customers. We are excited to continue another great season with NASCAR.”
The Playoffs race action at Talladega Superspeedway kicks off Friday, October 4, with the NASCAR CRAFTSMAN Truck Series Love’s RV Stop 225 during the Round of 8 followed by the NASCAR Xfinity Series United Rentals 250 on Saturday, October 5 in the Round of 12.
The excitement continues into Sunday with the return of the YellaWood 500 during the NASCAR Cup Series Playoffs Round of 12 at Talladega Superspeedway, as drivers prepare to tackle the iconic 33-degree banking.
For ticketing information and more details about upcoming events, including the fall Playoff weekend, visit www.talladegasuperspeedway.com
Fans are also encouraged to keep up with all the happenings at Talladega Superspeedway by following along on Twitter, Facebook and Insta
About Talladega Superspeedway
Talladega Superspeedway is the most competitive racetrack on the NASCAR schedule (record 88 lead changes in 188 laps), the highest-banked (33 degrees) and the longest (2.66 miles), as well as the most fun and fan-friendly. Three-and four-wide racing at 200 mph are a norm at Talladega Superspeedway, along with nail-biting, photo finishes. For information, visit www.talladegasuperspeedway.com
About NASCAR
The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 14 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR Xfinity Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Mexico Series, NASCAR Whelen Euro Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.
For more information visit www.NASCAR.com and www.IMSA.com, and follow NASCAR on Instagram, YouTube, Facebook, X and Snapchat.
About United Rentals
United Rentals, Inc. is the largest equipment rental company in the world. The company has an integrated network of 1,500 rental locations in North America, 15 in Europe, 23 in Australia and 19 in New Zealand. In North America, the company operates in 49 states and every Canadian province. The company’s approximately 25,900 employees serve construction and industrial customers, utilities, municipalities, homeowners and others. The company offers approximately 4,800 classes of equipment for rent with a total original cost of $20.98 billion. United Rentals is a member of the Standard & Poor’s 500 Index, the Barron’s 400 Index and the Russell 3000 Index® and is headquartered in Stamford, Conn. Additional information about United Rentals is available at unitedrentals.com.
